Job Description
A Social Media Manager is responsible for overseeing a company's interactions with the public by implementing social media platforms' content strategies. Their duties include analyzing engagement data, identifying trends in customer interactions and planning digital campaigns to build community online.
Responsibilities
- Developing and executing content calendars
- Creating and nurturing social media communities
- Staying updated about the latest social media trends
- Tracking useful social media metrics
- Creating effective social media marketing campaigns
Requirements
-
- While experience requirements for a social media manager may differ depending on the organisation
- generally
- a minimum of 2-3 years of experience in social media management is preferred. However
- entry-level social media manager positions may require less experience and provide on-the-job training. A social media manager should have experience in creating and managing social media campaigns
- crafting engaging content
- analysing KPIs
- and engaging with social media communities. Depending on the company’s needs
- a social media manager may also need experience with specific social media platforms and tools such as Facebook
- Instagram
- etc.
Apply now